
PORTFOLIO
Summit Ridge Realty Property Listing (Spec)
Client: Summit Ridge Realty is a real estate company specializing in residential properties.
Objective: Summit Ridge’s property listings on their website needed more descriptive information to garner more interest from prospective buyers.
Audience: Couples with at least one child, aged 30-50 with a combined income of 175k.
Strategy: I intertwined classic features with emotion to help paint a picture of what life could be like for a family living in this house. Preliminary research showed me which features of a potential home prospective buyers care about most (natural light, good school district, quiet), and I made sure to highlight these. Pointing out that the home will sell fast urges the reader to pick up the phone as soon as possible to schedule a viewing.
Features
4 Bedrooms
3 Bathrooms
Inground Swimming Pool
24,000-Square-Foot Backyard
2-Car Garage
Just Listed:
Centrally-Located 4-Bedroom Oasis With Pool and Garden
About the Property
Tucked away on a quiet cul-de-sac lies this charming 4-bedroom, 3-bathroom home with ample space for your growing family. The backyard is perfect for barbecues and relaxing, fun-filled pool days with the kids. The house faces south, providing plenty of natural light and creating a bright, airy atmosphere.
About the Neighborhood
Located in one of the most sought-after school districts with one of the lowest crime rates in the area, the neighborhood is an ideal place to put down roots and make memories with the family. A range of shops and restaurants are conveniently reached within just five minutes driving.
This home is expected to sell fast!
Call 555-555-5555 to schedule a viewing now.